April 22, 2026
BRANDYWINE, MD / LONDON, U.K. — Take One Sportswear proudly announces a first-of-its-kind transatlantic strategic partnership with Backstreet Company, led by Olly Watts, marking a major step forward in the company’s global expansion strategy.
This partnership connects infrastructure and expertise across the United States and United Kingdom, establishing a foundation for scalable international growth and strengthening Take One Sportswear’s ability to serve teams worldwide with greater speed, efficiency, and regional support.
For Take One Sportswear, the collaboration represents more than geographic expansion — it signals a commitment to redefining how athletic programs are served on a global level.
“For too long, the uniform and team apparel industry has moved slowly,” said Adom Robinson, Founder and CEO of Take One Sportswear. “Programs across the world deserve better — better service, better speed, and true partnership. By aligning with Olly Watts and Backstreet Company, we are building the infrastructure to support teams across borders while maintaining the agility that has defined our brand from day one.”
Backstreet Company, based in the United Kingdom and led by Olly Watts, brings regional expertise, operational insight, and international connectivity that will allow Take One Sportswear to accelerate its presence across Europe and emerging global markets.
Through this partnership, both organizations aim to:
- Expand fulfillment and operational capabilities across the U.K. and Europe
- Strengthen international logistics and infrastructure
- Increase accessibility for teams outside the United States
- Create new pathways for global partnerships and athlete engagement
By combining global infrastructure, local expertise, and a shared challenger mindset, Take One Sportswear and Backstreet Company are positioned to reshape how team apparel and uniforms are delivered internationally.
“This partnership is about building something sustainable and forward-thinking,” said Olly Watts of Backstreet Company. “Take One Sportswear has built a strong foundation in the United States, and together we’re creating a model that supports athletes and teams on both sides of the Atlantic — with the potential to expand even further.”
As Take One Sportswear continues to grow beyond its U.S. roots, the partnership with Backstreet Company represents a defining moment in the company’s long-term vision to become a globally recognized performance apparel brand.
Built as an agile, Black-owned, U.S.-based sportswear company, Take One Sportswear has developed a reputation for delivering custom uniforms worldwide in approximately three weeks, challenging industry norms and providing teams with high-performance gear, innovative design, and unmatched turnaround speed.
Now, with infrastructure forming across continents, the company moves into its next phase — building a truly global platform designed to serve teams wherever the game is played.
The foundation is set. This is where it begins.
